Funnels can be complicated … truly complicated, so complicated that most people give up before they launch their very first genuine campaign. 19 Permonth Samcart
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s start.19 Permonth Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.19 Permonth Samcart
The general concept is that you can design a single web page with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on because Samcart has the ability to charge exceptionally high prices for this guarantee:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the price.19 Permonth Samcart
In fact, using Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).19 Permonth Samcart
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you must:19 Permonth Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your product and its capability to remove their pain or attain their wanted condition 19 Permonth Samcart
Action: provide the opportunity to buy
A lot of sales funnels extend these steps across numerous pages, processes, e-mails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly execute each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each concept listed below (as well as a link to download the entire funnel!).19 Permonth Samcart
Get the whole funnel free of charge????
The complimentary One Page Funnel has actually ended … However ensure you register, due to the fact that I have big plans for funnel home builders in the works quickly!
This easy (but effective) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each element.19 Permonth Samcart
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the remainder of the page.
Never lie … seriously – there suffice bad marketers out there already.
Specify with your headlines – do not just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too excellent to be true. That’s where the next element is available in.
3. Consumer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the best psychological weapon we need to persuade people.
There is a lot info out there that it is extremely difficult to know which to trust.
Social proof offers us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Vibrant Warranty
If they’ve made it this far, it suggests they’re nearly all set to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid product guarantee is all about.
Reviews have shown that your item has actually worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item assurance.
There are numerous successful formats for guarantees:
30+ day money back 110% refund assurance.
Your customer wants to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is easy, however so crucial.
You need actually to ask for their money and take it!
Here’s where your checkout kind comes in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Don’t want to deliver anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? 19 Permonth Samcart
This tutorial gave you an introduction of existing finest practices. I hope you enjoyed it. Furthermore, it is necessary to eliminate the idea that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!