Funnels can be made complex … truly complicated, so complicated that many people give up before they introduce their first real project. 3dcart Shopping Cart Software – Tamarac Fl
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.3dcart Shopping Cart Software – Tamarac Fl
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.3dcart Shopping Cart Software – Tamarac Fl
The general idea is that you can create a single web page with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it absolutely caught on due to the fact that Samcart has the ability to charge exceptionally high costs for this guarantee:
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Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the price.3dcart Shopping Cart Software – Tamarac Fl
In fact, using Cartflows and your favorite WordPress page home builder (or perhaps simply Gutenberg).3dcart Shopping Cart Software – Tamarac Fl
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this specific order, you must:3dcart Shopping Cart Software – Tamarac Fl
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its capability to eliminate their discomfort or attain their wanted condition 3dcart Shopping Cart Software – Tamarac Fl
Action: give them the opportunity to purchase
The majority of sales funnels extend these steps throughout numerous pages, procedures, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More details on each concept listed below (along with a link to download the whole funnel!).3dcart Shopping Cart Software – Tamarac Fl
Get the whole funnel for free????
The free One Page Funnel has ended … However make sure you sign up, due to the fact that I have big plans for funnel contractors in the works quickly!
This easy (but efficient) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each component.3dcart Shopping Cart Software – Tamarac Fl
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Some suggestions:
Never lie … seriously – there suffice lousy marketers out there already.
Be specific with your headings – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to watch an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be true. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond …
Consumers are hesitant. Social proof is the best mental weapon we need to convince individuals.
There is a lot info out there that it is exceptionally difficult to know which to trust.
Social proof gives us an easy escape … if countless people have actually already trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re almost prepared to buy. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product guarantee is all about.
Testimonials have revealed that your item has worked for others … however your reader will naturally think:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with a product assurance.
There are a number of successful formats for guarantees:
30+ day refund 110% money back assurance.
Your client wants to be reassured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is easy, but so crucial.
You require really to request for their money and take it!
Here’s where your checkout form comes in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to ship anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? 3dcart Shopping Cart Software – Tamarac Fl
This guide gave you a summary of current finest practices. I hope you enjoyed it. Moreover, it is very important to dispel the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!