Funnels can be complicated … truly made complex, so complex that the majority of people give up prior to they release their very first genuine project. Adding Facebook Pixel To Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.Adding Facebook Pixel To Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Adding Facebook Pixel To Samcart
The basic concept is that you can develop a single web page with the best structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it certainly caught on because Samcart is able to charge incredibly high rates for this guarantee:
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Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the rate.Adding Facebook Pixel To Samcart
In fact, using Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).Adding Facebook Pixel To Samcart
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” design:
In this specific order, you should:Adding Facebook Pixel To Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its ability to eliminate their discomfort or attain their desired condition Adding Facebook Pixel To Samcart
Action: give them the chance to purchase
Most sales funnels extend these steps across multiple pages, processes, emails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each idea below (in addition to a link to download the whole funnel!).Adding Facebook Pixel To Samcart
Get the whole funnel free of charge????
The totally free One Page Funnel has actually expired … But ensure you sign up, due to the fact that I have big prepare for funnel builders in the works quickly!
This basic (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each part.Adding Facebook Pixel To Samcart
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough bad marketers out there currently.
Be specific with your headings – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next element is available in.
3. Customer Reviews in 2019 and beyond …
Customers are doubtful. Social evidence is the best mental weapon we have to persuade people.
There is a lot information out there that it is extremely challenging to understand which to trust.
Social evidence provides us a simple escape … if countless people have already trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Assurance
If they have actually made it this far, it indicates they’re almost all set to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product warranty is all about.
Testimonials have revealed that your product has worked for others … however your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with an item warranty.
There are several successful formats for service warranties:
30+ day cash back 110% money back assurance.
Your customer wants to be reassured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is easy, however so essential.
You require in fact to request their money and take it!
Here’s where your checkout kind comes in.
The primary objective of this action is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? Adding Facebook Pixel To Samcart
This guide gave you an overview of current finest practices. I hope you enjoyed it. Moreover, it is essential to dispel the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!