Funnels can be made complex … actually complicated, so complicated that most people quit prior to they release their first genuine campaign. Asia Sherif-clark Samcart
What if you could streamline this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s begin.Asia Sherif-clark Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Asia Sherif-clark Samcart
The general idea is that you can design a single web page with the best structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on because Samcart has the ability to charge exceptionally high rates for this pledge:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the price.Asia Sherif-clark Samcart
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).Asia Sherif-clark Samcart
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this particular order, you should:Asia Sherif-clark Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your item and its ability to eliminate their discomfort or achieve their preferred condition Asia Sherif-clark Samcart
Action: provide the opportunity to buy
Most sales funnels extend these steps throughout multiple pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly carry out each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More information on each idea listed below (along with a link to download the entire funnel!).Asia Sherif-clark Samcart
Get the whole funnel free of charge????
The totally free One Page Funnel has expired … However make certain you register, because I have big plans for funnel contractors in the works quickly!
This simple (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each element.Asia Sherif-clark Samcart
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and support in the remainder of the page.
Never lie … seriously – there suffice lousy online marketers out there already.
Specify with your headings – don’t simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the very best psychological weapon we have to encourage individuals.
There is a lot information out there that it is incredibly difficult to understand which to trust.
Social proof gives us an easy escape … if countless people have actually currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Assurance
If they have actually made it this far, it implies they’re almost ready to purchase. Now you simply need that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.
Testimonials have shown that your product has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item warranty.
There are a number of successful formats for guarantees:
30+ day money back 110% money back warranty.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is easy, however so crucial.
You need actually to ask for their cash and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Don’t wish to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? Asia Sherif-clark Samcart
This guide provided you an introduction of current best practices. I hope you enjoyed it. Furthermore, it is very important to resolve the idea that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!