Funnels can be complicated … really complicated, so complicated that many people give up before they launch their very first real project. Chinese Shopping Cart Software
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.Chinese Shopping Cart Software
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Chinese Shopping Cart Software
The basic idea is that you can create a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on since Samcart has the ability to charge extremely high rates for this guarantee:
Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the cost.Chinese Shopping Cart Software
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps simply Gutenberg).Chinese Shopping Cart Software
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you should:Chinese Shopping Cart Software
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its capability to eliminate their pain or achieve their wanted condition Chinese Shopping Cart Software
Action: give them the opportunity to buy
Many sales funnels extend these steps across several pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly perform each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each concept below (in addition to a link to download the whole funnel!).Chinese Shopping Cart Software
Get the whole funnel for free????
The complimentary One Page Funnel has ended … However make sure you register, because I have big prepare for funnel builders in the works quickly!
This basic (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each element.Chinese Shopping Cart Software
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there are enough crappy marketers out there already.
Be specific with your headings – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be real. That’s where the next component is available in.
3. Client Reviews in 2019 and beyond …
Consumers are skeptical. Social proof is the best mental weapon we need to encourage individuals.
There is a lot info out there that it is incredibly challenging to understand which to trust.
Social evidence provides us a simple escape … if countless people have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Warranty
If they’ve made it this far, it means they’re nearly ready to buy. Now you simply need that last small touch to make them buy …
And that’s what a rock-solid product warranty is all about.
Testimonials have revealed that your item has worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product warranty.
There are numerous effective formats for warranties:
30+ day cash back 110% refund warranty.
Your customer wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is easy, but so important.
You require in fact to request their money and take it!
Here’s where your checkout kind is available in.
The primary objective of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not wish to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Chinese Shopping Cart Software
This tutorial offered you an overview of current finest practices. I hope you enjoyed it. Additionally, it’s important to resolve the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!