Funnels can be complicated … actually complicated, so complicated that many people give up before they introduce their first real project. Colorgradingcentral Noreply Samcart.com
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get started.Colorgradingcentral Noreply Samcart.com
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Colorgradingcentral Noreply Samcart.com
The basic concept is that you can create a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge exceptionally high prices for this guarantee:
Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.Colorgradingcentral Noreply Samcart.com
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Colorgradingcentral Noreply Samcart.com
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” model:
In this particular order, you must:Colorgradingcentral Noreply Samcart.com
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your product and its ability to eliminate their pain or accomplish their desired condition Colorgradingcentral Noreply Samcart.com
Action: provide the chance to buy
Most sales funnels extend these actions throughout multiple pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More information on each concept below (along with a link to download the entire funnel!).Colorgradingcentral Noreply Samcart.com
Get the entire funnel totally free????
The free One Page Funnel has actually ended … However ensure you sign up, because I have big prepare for funnel builders in the works soon!
This easy (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each element.Colorgradingcentral Noreply Samcart.com
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough crappy online marketers out there already.
Specify with your headlines – don’t just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to achieve a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be true. That’s where the next part can be found in.
3. Customer Reviews in 2019 and beyond …
Consumers are skeptical. Social evidence is the best psychological weapon we need to persuade people.
There is a lot information out there that it is incredibly hard to understand which to trust.
Social proof provides us a simple way out … if countless people have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they’ve made it this far, it suggests they’re practically prepared to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid product warranty is everything about.
Reviews have actually revealed that your item has worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are numerous successful formats for guarantees:
30+ day cash back 110% refund guarantee.
Your client wishes to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, but so important.
You require really to request for their money and take it!
Here’s where your checkout form can be found in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next? Colorgradingcentral Noreply Samcart.com
This guide provided you an overview of present finest practices. I hope you enjoyed it. Moreover, it’s important to dispel the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!