Funnels can be complicated … truly complicated, so complicated that most people quit before they launch their first real campaign. Compare Price Samcart
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get started.Compare Price Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Compare Price Samcart
The basic concept is that you can create a single web page with the best structure to convert cold traffic into clients …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart is able to charge incredibly high prices for this pledge:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the rate.Compare Price Samcart
In fact, using Cartflows and your favorite WordPress page home builder (or even just Gutenberg).Compare Price Samcart
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” model:
In this specific order, you must:Compare Price Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your product and its ability to remove their discomfort or accomplish their preferred condition Compare Price Samcart
Action: give them the chance to buy
Many sales funnels extend these steps throughout multiple pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More details on each idea listed below (in addition to a link to download the entire funnel!).Compare Price Samcart
Get the entire funnel free of charge????
The complimentary One Page Funnel has ended … But make certain you sign up, because I have big plans for funnel contractors in the works quickly!
This simple (however efficient) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each element.Compare Price Samcart
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there are enough bad marketers out there currently.
Be specific with your headings – don’t simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social proof is the very best mental weapon we have to convince people.
There is so much details out there that it is extremely tough to understand which to trust.
Social evidence gives us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Bold Guarantee
If they have actually made it this far, it implies they’re nearly ready to purchase. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Reviews have shown that your product has actually worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with a product guarantee.
There are a number of successful formats for service warranties:
30+ day money back 110% refund warranty.
Your client wants to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is simple, but so crucial.
You require really to request for their cash and take it!
Here’s where your checkout type is available in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? Compare Price Samcart
This tutorial gave you an overview of existing best practices. I hope you enjoyed it. Furthermore, it’s important to resolve the concept that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!