Funnels can be complicated … truly complicated, so complicated that most people give up before they release their first real project. Create A Lead Magnet With Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.Create A Lead Magnet With Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Create A Lead Magnet With Samcart
The basic idea is that you can develop a single web page with the right structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart is able to charge very high costs for this pledge:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the price.Create A Lead Magnet With Samcart
In fact, utilizing Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).Create A Lead Magnet With Samcart
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this particular order, you must:Create A Lead Magnet With Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your product and its ability to eliminate their discomfort or achieve their desired condition Create A Lead Magnet With Samcart
Action: give them the opportunity to buy
Most sales funnels extend these actions across several pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly execute each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each concept listed below (as well as a link to download the entire funnel!).Create A Lead Magnet With Samcart
Get the whole funnel free of charge????
The complimentary One Page Funnel has actually expired … But make sure you sign up, since I have huge prepare for funnel home builders in the works soon!
This easy (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each part.Create A Lead Magnet With Samcart
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
Never ever lie … seriously – there suffice bad marketers out there currently.
Specify with your headings – don’t just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be real. That’s where the next element is available in.
3. Consumer Reviews in 2019 and beyond …
Consumers are hesitant. Social proof is the best mental weapon we need to encourage individuals.
There is so much information out there that it is extremely difficult to know which to trust.
Social proof provides us a simple escape … if countless individuals have actually already trusted you and they still look happy … then it’s most likely a safe bet.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they have actually made it this far, it means they’re nearly prepared to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product guarantee is all about.
Testimonials have shown that your product has actually worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item warranty.
There are a number of effective formats for service warranties:
30+ day refund 110% cash back warranty.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is easy, however so important.
You require really to request their money and take it!
Here’s where your checkout form can be found in.
The primary goal of this step is making the process as simple as possible for your users.
Do not request for 40 data points that you do not require.
Do not want to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next? Create A Lead Magnet With Samcart
This tutorial provided you a summary of current finest practices. I hope you enjoyed it. Furthermore, it’s important to resolve the concept that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!