Funnels can be made complex … really made complex, so complex that many people give up prior to they launch their first genuine campaign. Documentation Samcart Thank You Pages
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.Documentation Samcart Thank You Pages
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Documentation Samcart Thank You Pages
The general concept is that you can develop a single websites with the best structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart has the ability to charge exceptionally high rates for this guarantee:
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Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the price.Documentation Samcart Thank You Pages
In fact, using Cartflows and your favorite WordPress page contractor (or even just Gutenberg).Documentation Samcart Thank You Pages
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” design:
In this particular order, you must:Documentation Samcart Thank You Pages
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its capability to remove their pain or achieve their preferred condition Documentation Samcart Thank You Pages
Action: provide the opportunity to buy
The majority of sales funnels extend these actions across several pages, processes, e-mails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly carry out each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More details on each principle listed below (in addition to a link to download the whole funnel!).Documentation Samcart Thank You Pages
Get the entire funnel totally free????
The free One Page Funnel has actually ended … However make certain you sign up, since I have huge prepare for funnel home builders in the works quickly!
This easy (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each component.Documentation Samcart Thank You Pages
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
Some tips:
Never ever lie … seriously – there are enough lousy marketers out there already.
Specify with your headlines – don’t simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be true. That’s where the next component can be found in.
3. Client Testimonials in 2019 and beyond …
Clients are hesitant. Social proof is the best mental weapon we have to persuade individuals.
There is a lot details out there that it is incredibly challenging to know which to trust.
Social evidence offers us a simple escape … if countless individuals have currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Strong Guarantee
If they’ve made it this far, it implies they’re nearly prepared to buy. Now you simply require that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Reviews have actually shown that your product has worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product assurance.
There are numerous effective formats for warranties:
30+ day cash back 110% refund warranty.
Your customer wants to be reassured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is basic, however so essential.
You require really to ask for their cash and take it!
Here’s where your checkout form comes in.
The primary objective of this step is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next? Documentation Samcart Thank You Pages
This tutorial provided you an overview of current best practices. I hope you enjoyed it. Furthermore, it is essential to dispel the idea that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!
