Funnels can be made complex … truly made complex, so complicated that the majority of people quit prior to they launch their very first real campaign. Does Samcart Help You Find Products
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get started.Does Samcart Help You Find Products
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Does Samcart Help You Find Products
The general concept is that you can design a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart is able to charge exceptionally high rates for this pledge:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the rate.Does Samcart Help You Find Products
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even just Gutenberg).Does Samcart Help You Find Products
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” design:
In this specific order, you need to:Does Samcart Help You Find Products
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your product and its ability to eliminate their discomfort or accomplish their preferred condition Does Samcart Help You Find Products
Action: provide the opportunity to buy
The majority of sales funnels extend these steps throughout several pages, processes, emails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly perform each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each idea below (in addition to a link to download the whole funnel!).Does Samcart Help You Find Products
Get the whole funnel free of charge????
The free One Page Funnel has expired … However make sure you sign up, because I have big plans for funnel home builders in the works quickly!
This easy (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a peek at each part.Does Samcart Help You Find Products
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
Never lie … seriously – there suffice lousy online marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too excellent to be real. That’s where the next component comes in.
3. Customer Reviews in 2019 and beyond …
Customers are doubtful. Social evidence is the very best mental weapon we need to convince people.
There is a lot details out there that it is exceptionally challenging to understand which to trust.
Social proof gives us a simple way out … if countless people have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Strong Warranty
If they have actually made it this far, it suggests they’re nearly prepared to buy. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.
Reviews have actually revealed that your item has actually worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item guarantee.
There are a number of effective formats for warranties:
30+ day money back 110% money back warranty.
Your consumer wishes to be reassured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is easy, but so essential.
You require really to request for their cash and take it!
Here’s where your checkout type comes in.
The main objective of this action is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to deliver anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next? Does Samcart Help You Find Products
This guide offered you a summary of current finest practices. I hope you enjoyed it. Moreover, it is necessary to dispel the idea that a specific tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!