Funnels can be complicated … actually made complex, so complex that most people give up prior to they launch their first real campaign. Dropshipping With Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.Dropshipping With Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Dropshipping With Samcart
The basic idea is that you can design a single websites with the best structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart is able to charge exceptionally high rates for this guarantee:
Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the cost.Dropshipping With Samcart
In fact, utilizing Cartflows and your preferred WordPress page builder (and even just Gutenberg).Dropshipping With Samcart
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this particular order, you need to:Dropshipping With Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your product and its capability to eliminate their pain or achieve their desired condition Dropshipping With Samcart
Action: give them the opportunity to buy
The majority of sales funnels extend these actions across numerous pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly carry out each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each idea listed below (as well as a link to download the entire funnel!).Dropshipping With Samcart
Get the entire funnel free of charge????
The free One Page Funnel has expired … But ensure you sign up, since I have big plans for funnel builders in the works quickly!
This simple (but efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each element.Dropshipping With Samcart
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there suffice lousy online marketers out there already.
Specify with your headlines – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be real. That’s where the next part can be found in.
3. Consumer Testimonials in 2019 and beyond …
Customers are hesitant. Social proof is the very best mental weapon we have to persuade individuals.
There is a lot information out there that it is extremely hard to know which to trust.
Social evidence offers us an easy escape … if countless people have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Warranty
If they’ve made it this far, it implies they’re almost all set to buy. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid product guarantee is all about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item assurance.
There are numerous successful formats for warranties:
30+ day refund 110% cash back guarantee.
Your consumer wants to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, but so important.
You require in fact to ask for their cash and take it!
Here’s where your checkout form is available in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not need.
Don’t want to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Dropshipping With Samcart
This tutorial gave you an introduction of current finest practices. I hope you enjoyed it. Additionally, it is necessary to eliminate the concept that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!