Funnels can be complicated … truly complicated, so complex that most people give up before they release their first genuine campaign. Facebook Pixel For Samcart Pages
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.Facebook Pixel For Samcart Pages
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Facebook Pixel For Samcart Pages
The general concept is that you can design a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it absolutely caught on due to the fact that Samcart is able to charge very high costs for this guarantee:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the price.Facebook Pixel For Samcart Pages
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).Facebook Pixel For Samcart Pages
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you should:Facebook Pixel For Samcart Pages
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its capability to eliminate their pain or achieve their desired condition Facebook Pixel For Samcart Pages
Action: give them the opportunity to buy
Most sales funnels extend these actions across several pages, processes, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More information on each concept below (as well as a link to download the entire funnel!).Facebook Pixel For Samcart Pages
Get the entire funnel totally free????
The complimentary One Page Funnel has actually expired … However ensure you sign up, since I have big prepare for funnel builders in the works soon!
This basic (but efficient) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each part.Facebook Pixel For Samcart Pages
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice bad online marketers out there currently.
Be specific with your headlines – don’t just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Client Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the best mental weapon we need to persuade people.
There is so much information out there that it is extremely hard to know which to trust.
Social evidence gives us an easy way out … if countless individuals have currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it indicates they’re practically prepared to buy. Now you simply require that last tiny touch to make them buy …
Which’s what a rock-solid item assurance is everything about.
Testimonials have actually revealed that your product has worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with an item warranty.
There are numerous successful formats for service warranties:
30+ day refund 110% money back assurance.
Your client wants to be assured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is easy, however so crucial.
You need actually to request their cash and take it!
Here’s where your checkout type is available in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Facebook Pixel For Samcart Pages
This guide offered you a summary of existing best practices. I hope you enjoyed it. In addition, it’s important to eliminate the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!