Funnels can be complicated … really made complex, so complicated that many people quit before they introduce their first real campaign. Free 30 Day Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.Free 30 Day Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Free 30 Day Samcart
The basic idea is that you can create a single websites with the ideal structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on due to the fact that Samcart is able to charge exceptionally high prices for this pledge:
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Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.Free 30 Day Samcart
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even simply Gutenberg).Free 30 Day Samcart
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” model:
In this specific order, you should:Free 30 Day Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your item and its capability to remove their pain or attain their preferred condition Free 30 Day Samcart
Action: give them the opportunity to purchase
Many sales funnels extend these actions across several pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly execute each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More information on each concept listed below (along with a link to download the whole funnel!).Free 30 Day Samcart
Get the whole funnel for free????
The free One Page Funnel has expired … However ensure you register, due to the fact that I have big prepare for funnel contractors in the works quickly!
This basic (however efficient) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each element.Free 30 Day Samcart
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
Some pointers:
Never lie … seriously – there are enough crappy online marketers out there already.
Specify with your headings – do not just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to attain a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next component comes in.
3. Client Reviews in 2019 and beyond …
Customers are hesitant. Social evidence is the very best psychological weapon we have to persuade individuals.
There is so much details out there that it is exceptionally hard to know which to trust.
Social evidence gives us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Guarantee
If they have actually made it this far, it suggests they’re almost prepared to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid item assurance is all about.
Testimonials have revealed that your product has worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item warranty.
There are numerous effective formats for service warranties:
30+ day money back 110% refund guarantee.
Your client wants to be reassured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is easy, however so important.
You need actually to ask for their money and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Do not wish to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Free 30 Day Samcart
This tutorial provided you an overview of existing finest practices. I hope you enjoyed it. Additionally, it is necessary to dispel the concept that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!
