Funnels can be made complex … truly made complex, so complex that most people give up prior to they launch their first real campaign. Free Php Shopping Cart Software
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.Free Php Shopping Cart Software
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Free Php Shopping Cart Software
The basic concept is that you can design a single websites with the best structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high costs for this promise:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the cost.Free Php Shopping Cart Software
In fact, utilizing Cartflows and your favorite WordPress page builder (and even just Gutenberg).Free Php Shopping Cart Software
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” model:
In this specific order, you should:Free Php Shopping Cart Software
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its ability to remove their discomfort or attain their wanted condition Free Php Shopping Cart Software
Action: give them the opportunity to purchase
Many sales funnels extend these actions throughout numerous pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development process. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each principle below (along with a link to download the whole funnel!).Free Php Shopping Cart Software
Get the whole funnel totally free????
The totally free One Page Funnel has ended … But ensure you sign up, because I have big plans for funnel contractors in the works quickly!
This simple (but reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a glimpse at each part.Free Php Shopping Cart Software
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Never ever lie … seriously – there suffice bad online marketers out there already.
Specify with your headlines – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be real. That’s where the next part can be found in.
3. Consumer Testimonials in 2019 and beyond …
Consumers are skeptical. Social proof is the very best mental weapon we need to encourage people.
There is so much information out there that it is extremely challenging to understand which to trust.
Social evidence offers us an easy way out … if thousands of individuals have actually already trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Strong Warranty
If they have actually made it this far, it suggests they’re practically all set to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Reviews have shown that your item has actually worked for others … but your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item warranty.
There are several successful formats for warranties:
30+ day refund 110% cash back assurance.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, but so crucial.
You require actually to ask for their cash and take it!
Here’s where your checkout form can be found in.
The main goal of this action is making the process as simple as possible for your users.
Do not request for 40 information points that you do not require.
Do not wish to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next? Free Php Shopping Cart Software
This guide gave you an overview of present best practices. I hope you enjoyed it. Additionally, it is very important to dispel the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!