Funnels can be complicated … really made complex, so complicated that the majority of people quit before they release their first real campaign. How To Upsale With Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s begin.How To Upsale With Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.How To Upsale With Samcart
The general concept is that you can create a single web page with the ideal structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on since Samcart has the ability to charge exceptionally high rates for this promise:
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Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the cost.How To Upsale With Samcart
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).How To Upsale With Samcart
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this particular order, you must:How To Upsale With Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its capability to eliminate their discomfort or accomplish their desired condition How To Upsale With Samcart
Action: provide the chance to purchase
Most sales funnels extend these actions across several pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More information on each principle listed below (in addition to a link to download the entire funnel!).How To Upsale With Samcart
Get the entire funnel free of charge????
The complimentary One Page Funnel has ended … But ensure you register, due to the fact that I have huge prepare for funnel home builders in the works soon!
This simple (but effective) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each part.How To Upsale With Samcart
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
Some pointers:
Never ever lie … seriously – there are enough lousy online marketers out there already.
Be specific with your headlines – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be true. That’s where the next part can be found in.
3. Customer Reviews in 2019 and beyond …
Consumers are doubtful. Social proof is the very best psychological weapon we have to persuade people.
There is so much info out there that it is incredibly challenging to understand which to trust.
Social evidence gives us a simple escape … if thousands of people have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Warranty
If they’ve made it this far, it indicates they’re nearly prepared to buy. Now you just require that last tiny touch to make them buy …
And that’s what a rock-solid item warranty is everything about.
Testimonials have shown that your item has worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are several successful formats for service warranties:
30+ day cash back 110% money back warranty.
Your client wants to be reassured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is basic, but so crucial.
You need in fact to request for their cash and take it!
Here’s where your checkout type comes in.
The main objective of this action is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Don’t wish to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? How To Upsale With Samcart
This tutorial gave you a summary of existing finest practices. I hope you enjoyed it. Additionally, it’s important to eliminate the idea that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!
