Funnels can be made complex … really complicated, so complicated that the majority of people quit prior to they introduce their very first genuine campaign. Infusionsoft Vs Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.Infusionsoft Vs Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Infusionsoft Vs Samcart
The general idea is that you can design a single web page with the best structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high costs for this pledge:
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Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the cost.Infusionsoft Vs Samcart
In fact, using Cartflows and your favorite WordPress page home builder (or even simply Gutenberg).Infusionsoft Vs Samcart
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” model:
In this specific order, you need to:Infusionsoft Vs Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its ability to eliminate their discomfort or achieve their wanted condition Infusionsoft Vs Samcart
Action: provide the opportunity to purchase
The majority of sales funnels extend these steps throughout several pages, procedures, emails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly carry out each of these actions. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each idea listed below (along with a link to download the whole funnel!).Infusionsoft Vs Samcart
Get the entire funnel for free????
The complimentary One Page Funnel has ended … But ensure you register, because I have big plans for funnel builders in the works quickly!
This easy (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each element.Infusionsoft Vs Samcart
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
Some pointers:
Never lie … seriously – there suffice crappy marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond …
Consumers are hesitant. Social evidence is the very best mental weapon we need to convince individuals.
There is so much information out there that it is incredibly difficult to know which to trust.
Social proof provides us a simple way out … if thousands of people have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Bold Guarantee
If they’ve made it this far, it suggests they’re almost ready to purchase. Now you simply require that last small touch to make them purchase …
Which’s what a rock-solid product guarantee is all about.
Reviews have revealed that your item has worked for others … however your reader will naturally think:
However what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with an item guarantee.
There are several effective formats for guarantees:
30+ day cash back 110% cash back guarantee.
Your consumer wishes to be assured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is simple, however so crucial.
You require really to ask for their money and take it!
Here’s where your checkout form can be found in.
The main objective of this action is making the process as easy as possible for your users.
Do not request 40 information points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? Infusionsoft Vs Samcart
This guide gave you an overview of current finest practices. I hope you enjoyed it. Additionally, it is essential to dispel the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!
