Funnels can be complicated … really made complex, so complicated that the majority of people give up prior to they release their very first real campaign. Samcart 1 Page Funnel
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.Samcart 1 Page Funnel
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart 1 Page Funnel
The general idea is that you can create a single websites with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on since Samcart is able to charge extremely high costs for this guarantee:
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Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the price.Samcart 1 Page Funnel
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).Samcart 1 Page Funnel
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” model:
In this particular order, you must:Samcart 1 Page Funnel
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its ability to remove their pain or attain their wanted condition Samcart 1 Page Funnel
Action: give them the opportunity to buy
A lot of sales funnels extend these actions across multiple pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More details on each principle below (as well as a link to download the entire funnel!).Samcart 1 Page Funnel
Get the entire funnel for free????
The totally free One Page Funnel has expired … But make certain you sign up, due to the fact that I have huge prepare for funnel home builders in the works soon!
This simple (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a glance at each component.Samcart 1 Page Funnel
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
Some ideas:
Never lie … seriously – there are enough crappy online marketers out there already.
Be specific with your headings – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too excellent to be true. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond …
Clients are skeptical. Social proof is the very best mental weapon we need to persuade individuals.
There is so much information out there that it is exceptionally hard to understand which to trust.
Social evidence offers us a simple escape … if countless people have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Guarantee
If they’ve made it this far, it implies they’re practically ready to purchase. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid item assurance is all about.
Reviews have actually revealed that your item has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product assurance.
There are several effective formats for warranties:
30+ day cash back 110% refund warranty.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is easy, but so essential.
You need really to request their cash and take it!
Here’s where your checkout form is available in.
The main goal of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart 1 Page Funnel
This guide provided you an overview of existing best practices. I hope you enjoyed it. Additionally, it’s important to resolve the idea that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!