Funnels can be complicated … really made complex, so complicated that many people quit prior to they release their very first genuine project. Samcart Affiliate Center
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.Samcart Affiliate Center
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Affiliate Center
The general idea is that you can design a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on because Samcart has the ability to charge exceptionally high rates for this pledge:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.Samcart Affiliate Center
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even just Gutenberg).Samcart Affiliate Center
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” design:
In this specific order, you should:Samcart Affiliate Center
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its ability to remove their pain or accomplish their wanted condition Samcart Affiliate Center
Action: give them the opportunity to buy
A lot of sales funnels extend these actions across numerous pages, procedures, emails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly perform each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each idea listed below (as well as a link to download the whole funnel!).Samcart Affiliate Center
Get the entire funnel for free????
The free One Page Funnel has ended … However ensure you sign up, because I have big plans for funnel home builders in the works soon!
This easy (however efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each component.Samcart Affiliate Center
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there suffice bad online marketers out there already.
Specify with your headings – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be real. That’s where the next component is available in.
3. Client Reviews in 2019 and beyond …
Customers are hesitant. Social proof is the best mental weapon we have to encourage individuals.
There is so much details out there that it is exceptionally challenging to know which to trust.
Social proof offers us a simple escape … if countless individuals have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Guarantee
If they have actually made it this far, it suggests they’re almost all set to purchase. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is everything about.
Testimonials have actually shown that your product has actually worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with a product warranty.
There are numerous effective formats for warranties:
30+ day money back 110% refund warranty.
Your customer wishes to be reassured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is easy, however so crucial.
You need in fact to ask for their money and take it!
Here’s where your checkout kind comes in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not require.
Don’t wish to deliver anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart Affiliate Center
This tutorial provided you a summary of current finest practices. I hope you enjoyed it. Moreover, it is essential to resolve the concept that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!