Funnels can be made complex … truly made complex, so complicated that the majority of people give up before they launch their first genuine project. Samcart Affiliate Tracking
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s start.Samcart Affiliate Tracking
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Affiliate Tracking
The general concept is that you can develop a single web page with the right structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on due to the fact that Samcart is able to charge incredibly high costs for this pledge:
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Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.Samcart Affiliate Tracking
In fact, using Cartflows and your favorite WordPress page home builder (and even simply Gutenberg).Samcart Affiliate Tracking
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:Samcart Affiliate Tracking
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your product and its ability to remove their pain or attain their wanted condition Samcart Affiliate Tracking
Action: give them the opportunity to purchase
The majority of sales funnels extend these actions across several pages, processes, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each idea listed below (along with a link to download the entire funnel!).Samcart Affiliate Tracking
Get the whole funnel totally free????
The complimentary One Page Funnel has actually expired … However make certain you register, since I have huge prepare for funnel contractors in the works quickly!
This easy (however effective) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.Samcart Affiliate Tracking
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
Never ever lie … seriously – there are enough lousy online marketers out there already.
Specify with your headings – do not just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be real. That’s where the next part can be found in.
3. Client Testimonials in 2019 and beyond …
Customers are skeptical. Social proof is the very best mental weapon we have to convince people.
There is a lot details out there that it is incredibly challenging to understand which to trust.
Social evidence provides us an easy escape … if countless individuals have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it implies they’re almost ready to purchase. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.
Reviews have shown that your item has worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product guarantee.
There are several successful formats for service warranties:
30+ day refund 110% refund warranty.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, but so important.
You need in fact to request for their money and take it!
Here’s where your checkout type is available in.
The main goal of this action is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart Affiliate Tracking
This tutorial offered you an overview of existing finest practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the concept that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!
