Funnels can be made complex … truly complicated, so complicated that most people give up prior to they release their first genuine campaign. Samcart Affiliate
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.Samcart Affiliate
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Affiliate
The general idea is that you can create a single web page with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it certainly caught on since Samcart is able to charge very high costs for this pledge:
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Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.Samcart Affiliate
In fact, using Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).Samcart Affiliate
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” design:
In this particular order, you need to:Samcart Affiliate
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its ability to remove their discomfort or accomplish their preferred condition Samcart Affiliate
Action: provide the opportunity to buy
The majority of sales funnels extend these actions throughout numerous pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly execute each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each concept listed below (in addition to a link to download the whole funnel!).Samcart Affiliate
Get the entire funnel free of charge????
The complimentary One Page Funnel has actually ended … However make sure you register, due to the fact that I have huge prepare for funnel builders in the works soon!
This simple (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each part.Samcart Affiliate
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there are enough crappy online marketers out there already.
Specify with your headlines – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to watch an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be real. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond …
Customers are hesitant. Social proof is the best mental weapon we have to persuade individuals.
There is so much details out there that it is extremely difficult to understand which to trust.
Social evidence offers us an easy escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re nearly prepared to buy. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid item warranty is everything about.
Reviews have revealed that your item has worked for others … but your reader will naturally think:
However what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product assurance.
There are several effective formats for guarantees:
30+ day refund 110% refund warranty.
Your consumer wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is basic, however so crucial.
You need in fact to ask for their money and take it!
Here’s where your checkout kind can be found in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Don’t want to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart Affiliate
This guide provided you an introduction of present finest practices. I hope you enjoyed it. Additionally, it’s important to resolve the idea that a particular tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!