Funnels can be complicated … really made complex, so complicated that most people quit before they launch their very first real project. Samcart An Zapier
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s begin.Samcart An Zapier
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart An Zapier
The general concept is that you can develop a single web page with the right structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart is able to charge very high rates for this guarantee:
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Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the price.Samcart An Zapier
In fact, using Cartflows and your preferred WordPress page builder (or even simply Gutenberg).Samcart An Zapier
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” design:
In this specific order, you need to:Samcart An Zapier
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its ability to eliminate their pain or achieve their desired condition Samcart An Zapier
Action: provide the opportunity to purchase
Most sales funnels extend these steps across multiple pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly execute each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation procedure. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each principle listed below (along with a link to download the whole funnel!).Samcart An Zapier
Get the whole funnel totally free????
The complimentary One Page Funnel has actually expired … However ensure you register, since I have big plans for funnel contractors in the works soon!
This simple (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each part.Samcart An Zapier
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
Some tips:
Never ever lie … seriously – there suffice crappy online marketers out there already.
Specify with your headlines – do not just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to accomplish a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be true. That’s where the next part can be found in.
3. Customer Testimonials in 2019 and beyond …
Customers are doubtful. Social evidence is the very best mental weapon we have to encourage individuals.
There is so much info out there that it is exceptionally hard to understand which to trust.
Social evidence gives us an easy escape … if countless people have already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they have actually made it this far, it suggests they’re practically prepared to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Reviews have shown that your item has actually worked for others … but your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product assurance.
There are several effective formats for warranties:
30+ day refund 110% money back assurance.
Your customer wishes to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is basic, but so crucial.
You require really to request their cash and take it!
Here’s where your checkout form comes in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not need.
Don’t want to deliver anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart An Zapier
This guide provided you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it is necessary to dispel the idea that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!