Funnels can be made complex … truly complicated, so complex that many people give up before they introduce their first real campaign. Samcart And Clickfunnels Comparison
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart And Clickfunnels Comparison
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart And Clickfunnels Comparison
The general idea is that you can design a single websites with the right structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on due to the fact that Samcart has the ability to charge incredibly high costs for this pledge:
Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the rate.Samcart And Clickfunnels Comparison
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Samcart And Clickfunnels Comparison
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” design:
In this specific order, you should:Samcart And Clickfunnels Comparison
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your product and its ability to remove their pain or attain their wanted condition Samcart And Clickfunnels Comparison
Action: give them the chance to purchase
Most sales funnels extend these steps throughout multiple pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development process. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each principle below (along with a link to download the entire funnel!).Samcart And Clickfunnels Comparison
Get the whole funnel for free????
The complimentary One Page Funnel has expired … However make certain you register, since I have big plans for funnel builders in the works soon!
This basic (but effective) page structure includes all the components of the One Page Funnel. Let’s take a peek at each element.Samcart And Clickfunnels Comparison
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headings – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to attain a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be real. That’s where the next component comes in.
3. Consumer Reviews in 2019 and beyond …
Consumers are doubtful. Social proof is the very best mental weapon we have to persuade individuals.
There is a lot info out there that it is extremely difficult to understand which to trust.
Social evidence offers us an easy way out … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Assurance
If they have actually made it this far, it implies they’re practically all set to purchase. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is everything about.
Reviews have actually revealed that your item has worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item assurance.
There are a number of effective formats for guarantees:
30+ day cash back 110% refund assurance.
Your client wants to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is easy, however so crucial.
You require in fact to request for their cash and take it!
Here’s where your checkout type can be found in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Samcart And Clickfunnels Comparison
This tutorial provided you a summary of present best practices. I hope you enjoyed it. Furthermore, it is necessary to resolve the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!