Funnels can be made complex … really made complex, so complex that the majority of people give up prior to they introduce their very first real project. Samcart And Paypal
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.Samcart And Paypal
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart And Paypal
The general concept is that you can create a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge extremely high costs for this pledge:
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Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.Samcart And Paypal
In fact, using Cartflows and your preferred WordPress page builder (or even simply Gutenberg).Samcart And Paypal
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” design:
In this specific order, you must:Samcart And Paypal
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its ability to remove their discomfort or accomplish their wanted condition Samcart And Paypal
Action: provide the chance to buy
The majority of sales funnels extend these steps throughout multiple pages, processes, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production process. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each principle below (along with a link to download the whole funnel!).Samcart And Paypal
Get the whole funnel free of charge????
The free One Page Funnel has actually expired … But make sure you register, since I have big prepare for funnel home builders in the works quickly!
This easy (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.Samcart And Paypal
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and assistance in the rest of the page.
Some tips:
Never lie … seriously – there suffice bad online marketers out there already.
Be specific with your headings – do not simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be real. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond …
Consumers are skeptical. Social evidence is the best psychological weapon we have to encourage individuals.
There is a lot info out there that it is extremely hard to understand which to trust.
Social evidence provides us an easy way out … if countless individuals have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Warranty
If they have actually made it this far, it suggests they’re almost prepared to purchase. Now you simply require that last small touch to make them purchase …
Which’s what a rock-solid product assurance is all about.
Reviews have actually revealed that your item has worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item warranty.
There are numerous effective formats for service warranties:
30+ day money back 110% cash back warranty.
Your consumer wants to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is basic, but so important.
You require actually to request their money and take it!
Here’s where your checkout type can be found in.
The main goal of this step is making the process as simple as possible for your users.
Do not request 40 data points that you do not require.
Do not want to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart And Paypal
This tutorial provided you an overview of existing best practices. I hope you enjoyed it. Additionally, it is essential to dispel the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!