Funnels can be complicated … actually made complex, so complex that most people give up before they release their very first genuine campaign. Samcart And Podia
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart And Podia
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart And Podia
The general idea is that you can create a single web page with the right structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart is able to charge extremely high prices for this pledge:
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Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the rate.Samcart And Podia
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).Samcart And Podia
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” design:
In this particular order, you should:Samcart And Podia
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your item and its ability to remove their pain or accomplish their wanted condition Samcart And Podia
Action: give them the chance to buy
A lot of sales funnels extend these steps throughout multiple pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly perform each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each principle below (along with a link to download the whole funnel!).Samcart And Podia
Get the entire funnel for free????
The complimentary One Page Funnel has actually expired … But make certain you register, since I have big prepare for funnel builders in the works soon!
This easy (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each element.Samcart And Podia
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
Never ever lie … seriously – there suffice crappy online marketers out there currently.
Be specific with your headings – do not just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next component can be found in.
3. Consumer Reviews in 2019 and beyond …
Customers are skeptical. Social proof is the best mental weapon we need to persuade individuals.
There is a lot information out there that it is incredibly difficult to know which to trust.
Social evidence gives us an easy way out … if thousands of people have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Vibrant Warranty
If they have actually made it this far, it implies they’re nearly ready to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid item warranty is everything about.
Testimonials have actually shown that your item has worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product warranty.
There are several effective formats for warranties:
30+ day refund 110% money back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is basic, but so important.
You require in fact to ask for their cash and take it!
Here’s where your checkout form can be found in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not require.
Do not wish to ship anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart And Podia
This tutorial offered you an overview of present finest practices. I hope you enjoyed it. Additionally, it is essential to dispel the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!
