Funnels can be made complex … actually complicated, so complex that most people give up before they launch their first genuine project. Samcart Authorize
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.Samcart Authorize
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Authorize
The basic concept is that you can create a single websites with the ideal structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on since Samcart has the ability to charge incredibly high costs for this guarantee:
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Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the rate.Samcart Authorize
In fact, using Cartflows and your favorite WordPress page builder (or even simply Gutenberg).Samcart Authorize
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this specific order, you must:Samcart Authorize
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your product and its capability to remove their discomfort or achieve their wanted condition Samcart Authorize
Action: give them the chance to buy
Many sales funnels extend these steps across numerous pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly carry out each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development procedure. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each principle listed below (along with a link to download the entire funnel!).Samcart Authorize
Get the entire funnel for free????
The free One Page Funnel has expired … However make certain you register, since I have huge plans for funnel contractors in the works quickly!
This simple (however efficient) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each part.Samcart Authorize
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and assistance in the rest of the page.
Some tips:
Never ever lie … seriously – there are enough lousy marketers out there currently.
Specify with your headings – do not just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be real. That’s where the next element comes in.
3. Client Testimonials in 2019 and beyond …
Customers are hesitant. Social proof is the best mental weapon we have to encourage people.
There is a lot information out there that it is extremely hard to understand which to trust.
Social evidence provides us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Bold Guarantee
If they’ve made it this far, it implies they’re almost prepared to buy. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are numerous effective formats for service warranties:
30+ day refund 110% refund assurance.
Your client wants to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is easy, but so essential.
You require in fact to request their cash and take it!
Here’s where your checkout kind can be found in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not need.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart Authorize
This guide offered you an overview of present best practices. I hope you enjoyed it. Moreover, it is necessary to dispel the idea that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!