Funnels can be made complex … really complicated, so complex that most people give up prior to they introduce their first genuine project. Samcart Customer Service
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.Samcart Customer Service
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Customer Service
The basic idea is that you can create a single websites with the right structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge incredibly high prices for this guarantee:
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Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Samcart Customer Service
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Samcart Customer Service
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you must:Samcart Customer Service
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your product and its ability to remove their pain or attain their desired condition Samcart Customer Service
Action: provide the opportunity to purchase
Many sales funnels extend these actions throughout several pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly perform each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More information on each principle below (in addition to a link to download the entire funnel!).Samcart Customer Service
Get the entire funnel totally free????
The complimentary One Page Funnel has actually expired … However make sure you register, due to the fact that I have big prepare for funnel home builders in the works quickly!
This simple (but efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each element.Samcart Customer Service
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
Never lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headlines – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be true. That’s where the next element is available in.
3. Client Testimonials in 2019 and beyond …
Clients are hesitant. Social evidence is the best mental weapon we need to encourage individuals.
There is a lot information out there that it is incredibly hard to understand which to trust.
Social evidence gives us a simple way out … if countless people have actually currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re almost prepared to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid item warranty is everything about.
Reviews have shown that your item has actually worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product guarantee.
There are numerous successful formats for service warranties:
30+ day money back 110% cash back assurance.
Your customer wants to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is basic, however so crucial.
You require really to ask for their cash and take it!
Here’s where your checkout kind comes in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout process to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart Customer Service
This tutorial provided you an introduction of present best practices. I hope you enjoyed it. Additionally, it is very important to eliminate the idea that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!
