Funnels can be made complex … actually complicated, so complicated that most people quit prior to they release their first genuine project. Samcart Free Trial Detals
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart Free Trial Detals
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Free Trial Detals
The general idea is that you can design a single web page with the best structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it certainly caught on because Samcart has the ability to charge very high rates for this pledge:
Samcart provides you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the price.Samcart Free Trial Detals
In fact, using Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).Samcart Free Trial Detals
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you should:Samcart Free Trial Detals
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your item and its ability to eliminate their pain or attain their preferred condition Samcart Free Trial Detals
Action: provide the chance to buy
Many sales funnels extend these steps across multiple pages, processes, e-mails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each idea listed below (in addition to a link to download the entire funnel!).Samcart Free Trial Detals
Get the whole funnel totally free????
The free One Page Funnel has expired … But ensure you sign up, because I have huge prepare for funnel contractors in the works soon!
This easy (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each part.Samcart Free Trial Detals
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Never lie … seriously – there are enough bad marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be real. That’s where the next element can be found in.
3. Client Reviews in 2019 and beyond …
Customers are hesitant. Social proof is the best psychological weapon we have to encourage people.
There is a lot details out there that it is exceptionally hard to know which to trust.
Social proof offers us a simple way out … if countless people have already trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Strong Guarantee
If they’ve made it this far, it indicates they’re almost prepared to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product guarantee is all about.
Reviews have actually revealed that your item has actually worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item guarantee.
There are several effective formats for warranties:
30+ day money back 110% refund guarantee.
Your consumer wants to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is simple, however so essential.
You require actually to ask for their cash and take it!
Here’s where your checkout form can be found in.
The main goal of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not need.
Don’t want to ship anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart Free Trial Detals
This tutorial offered you an overview of existing best practices. I hope you enjoyed it. Moreover, it’s important to dispel the concept that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!