Funnels can be made complex … actually complicated, so complicated that most people give up before they launch their first real project. Samcart Fulton Md
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.Samcart Fulton Md
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Fulton Md
The basic idea is that you can develop a single web page with the best structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on because Samcart has the ability to charge exceptionally high costs for this pledge:
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Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.Samcart Fulton Md
In fact, utilizing Cartflows and your favorite WordPress page builder (and even simply Gutenberg).Samcart Fulton Md
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” model:
In this particular order, you need to:Samcart Fulton Md
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its capability to eliminate their discomfort or achieve their wanted condition Samcart Fulton Md
Action: provide the chance to buy
A lot of sales funnels extend these actions across several pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete review).
More details on each concept below (in addition to a link to download the whole funnel!).Samcart Fulton Md
Get the entire funnel totally free????
The free One Page Funnel has actually expired … But make certain you register, because I have huge plans for funnel home builders in the works quickly!
This easy (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a peek at each component.Samcart Fulton Md
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
Some pointers:
Never lie … seriously – there are enough crappy online marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be true. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the best mental weapon we have to persuade individuals.
There is so much details out there that it is incredibly tough to know which to trust.
Social evidence offers us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Assurance
If they’ve made it this far, it indicates they’re almost all set to purchase. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is everything about.
Reviews have shown that your item has worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product guarantee.
There are several effective formats for guarantees:
30+ day refund 110% cash back assurance.
Your client wishes to be reassured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is easy, however so essential.
You require actually to request for their money and take it!
Here’s where your checkout kind comes in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Do not want to deliver anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Samcart Fulton Md
This guide provided you an overview of current finest practices. I hope you enjoyed it. In addition, it is necessary to eliminate the concept that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!