Funnels can be complicated … actually made complex, so complicated that the majority of people quit before they launch their very first genuine project. Samcart Help
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart Help
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Help
The basic concept is that you can create a single web page with the ideal structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on since Samcart is able to charge exceptionally high costs for this guarantee:
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Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the price.Samcart Help
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).Samcart Help
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this specific order, you must:Samcart Help
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your product and its ability to remove their pain or attain their desired condition Samcart Help
Action: give them the chance to purchase
Many sales funnels extend these actions throughout multiple pages, processes, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly carry out each of these actions. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More information on each idea below (as well as a link to download the entire funnel!).Samcart Help
Get the whole funnel free of charge????
The totally free One Page Funnel has ended … However make certain you sign up, because I have huge plans for funnel home builders in the works soon!
This simple (however effective) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each element.Samcart Help
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there are enough bad marketers out there already.
Be specific with your headings – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be true. That’s where the next component can be found in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the best psychological weapon we need to encourage individuals.
There is a lot details out there that it is incredibly tough to know which to trust.
Social evidence offers us a simple way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Strong Warranty
If they have actually made it this far, it implies they’re nearly ready to purchase. Now you simply require that last small touch to make them purchase …
And that’s what a rock-solid item warranty is all about.
Testimonials have actually shown that your item has actually worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product guarantee.
There are numerous successful formats for service warranties:
30+ day money back 110% refund warranty.
Your consumer wants to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is easy, but so essential.
You require actually to request their cash and take it!
Here’s where your checkout type can be found in.
The main goal of this action is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to ship anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next? Samcart Help
This guide provided you a summary of existing finest practices. I hope you enjoyed it. In addition, it is essential to resolve the concept that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!