Funnels can be made complex … actually made complex, so complicated that many people give up before they launch their very first real campaign. Samcart How To Preview Order Summary Page
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart How To Preview Order Summary Page
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart How To Preview Order Summary Page
The basic concept is that you can develop a single websites with the right structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it certainly caught on since Samcart is able to charge exceptionally high rates for this guarantee:
Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the cost.Samcart How To Preview Order Summary Page
In fact, using Cartflows and your preferred WordPress page home builder (and even just Gutenberg).Samcart How To Preview Order Summary Page
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” design:
In this particular order, you should:Samcart How To Preview Order Summary Page
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its ability to eliminate their discomfort or accomplish their wanted condition Samcart How To Preview Order Summary Page
Action: provide the opportunity to purchase
Most sales funnels extend these steps across several pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production process. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More details on each concept below (in addition to a link to download the entire funnel!).Samcart How To Preview Order Summary Page
Get the entire funnel totally free????
The free One Page Funnel has ended … But make certain you sign up, since I have big prepare for funnel builders in the works quickly!
This easy (however efficient) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each part.Samcart How To Preview Order Summary Page
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the rest of the page.
Never lie … seriously – there are enough lousy marketers out there currently.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be real. That’s where the next part is available in.
3. Consumer Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the very best psychological weapon we have to persuade individuals.
There is a lot details out there that it is incredibly difficult to know which to trust.
Social evidence provides us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Vibrant Guarantee
If they have actually made it this far, it means they’re practically prepared to purchase. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid item assurance is all about.
Reviews have revealed that your product has actually worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item assurance.
There are several effective formats for service warranties:
30+ day refund 110% cash back warranty.
Your client wants to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is easy, but so important.
You need actually to request for their cash and take it!
Here’s where your checkout form comes in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not need.
Do not want to ship anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart How To Preview Order Summary Page
This guide provided you an overview of existing best practices. I hope you enjoyed it. Furthermore, it is very important to resolve the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!