Funnels can be made complex … really complicated, so complicated that many people quit before they release their first genuine project. Samcart Inventory
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.Samcart Inventory
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Inventory
The general idea is that you can create a single websites with the right structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it absolutely caught on since Samcart has the ability to charge very high prices for this guarantee:
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Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the rate.Samcart Inventory
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Samcart Inventory
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” design:
In this specific order, you need to:Samcart Inventory
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your item and its capability to eliminate their pain or accomplish their wanted condition Samcart Inventory
Action: give them the opportunity to purchase
The majority of sales funnels extend these actions throughout several pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each idea listed below (as well as a link to download the whole funnel!).Samcart Inventory
Get the entire funnel free of charge????
The totally free One Page Funnel has ended … But ensure you sign up, due to the fact that I have big prepare for funnel contractors in the works soon!
This simple (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each component.Samcart Inventory
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
Never ever lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headlines – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be real. That’s where the next part can be found in.
3. Customer Reviews in 2019 and beyond …
Consumers are skeptical. Social evidence is the very best psychological weapon we have to persuade people.
There is a lot information out there that it is exceptionally hard to understand which to trust.
Social proof provides us a simple way out … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Strong Assurance
If they have actually made it this far, it means they’re nearly all set to buy. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Reviews have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product warranty.
There are several successful formats for service warranties:
30+ day refund 110% cash back assurance.
Your consumer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is easy, however so crucial.
You need really to ask for their cash and take it!
Here’s where your checkout kind is available in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not require.
Do not want to deliver anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart Inventory
This guide provided you an introduction of present best practices. I hope you enjoyed it. Furthermore, it’s important to resolve the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!