Funnels can be made complex … really complicated, so complex that most people give up prior to they introduce their first genuine project. Samcart Limited Time Offer
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.Samcart Limited Time Offer
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Limited Time Offer
The general idea is that you can create a single web page with the right structure to convert cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high costs for this pledge:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.Samcart Limited Time Offer
In fact, using Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).Samcart Limited Time Offer
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” model:
In this particular order, you need to:Samcart Limited Time Offer
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its ability to eliminate their pain or achieve their wanted condition Samcart Limited Time Offer
Action: provide the opportunity to purchase
Many sales funnels extend these steps across several pages, procedures, emails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly perform each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each principle below (in addition to a link to download the whole funnel!).Samcart Limited Time Offer
Get the entire funnel for free????
The complimentary One Page Funnel has ended … However make certain you register, since I have big prepare for funnel builders in the works quickly!
This easy (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each component.Samcart Limited Time Offer
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the rest of the page.
Never ever lie … seriously – there suffice crappy marketers out there currently.
Specify with your headlines – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be true. That’s where the next component is available in.
3. Client Testimonials in 2019 and beyond …
Consumers are doubtful. Social proof is the best mental weapon we need to persuade people.
There is a lot details out there that it is extremely tough to know which to trust.
Social evidence offers us an easy escape … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Bold Assurance
If they’ve made it this far, it suggests they’re nearly prepared to purchase. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid product warranty is all about.
Testimonials have shown that your item has worked for others … but your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item warranty.
There are several effective formats for warranties:
30+ day cash back 110% refund warranty.
Your client wishes to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is simple, but so crucial.
You require actually to request their cash and take it!
Here’s where your checkout form can be found in.
The primary objective of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? Samcart Limited Time Offer
This guide gave you an overview of existing finest practices. I hope you enjoyed it. In addition, it is essential to dispel the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!