Funnels can be complicated … actually made complex, so complex that many people give up prior to they release their very first real campaign. Samcart Masked Domain
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s start.Samcart Masked Domain
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Masked Domain
The basic idea is that you can create a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart has the ability to charge incredibly high prices for this promise:
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Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the rate.Samcart Masked Domain
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even just Gutenberg).Samcart Masked Domain
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this specific order, you must:Samcart Masked Domain
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its ability to eliminate their pain or achieve their desired condition Samcart Masked Domain
Action: provide the chance to buy
Most sales funnels extend these actions throughout multiple pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly carry out each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each idea listed below (in addition to a link to download the entire funnel!).Samcart Masked Domain
Get the entire funnel for free????
The totally free One Page Funnel has actually expired … But make sure you sign up, because I have huge plans for funnel builders in the works quickly!
This easy (but effective) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each component.Samcart Masked Domain
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Some pointers:
Never ever lie … seriously – there are enough lousy marketers out there already.
Specify with your headlines – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too good to be real. That’s where the next part comes in.
3. Client Reviews in 2019 and beyond …
Consumers are hesitant. Social evidence is the best psychological weapon we need to convince people.
There is a lot information out there that it is incredibly challenging to know which to trust.
Social evidence gives us a simple escape … if thousands of individuals have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Strong Assurance
If they have actually made it this far, it indicates they’re practically ready to buy. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.
Reviews have shown that your product has worked for others … but your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with an item guarantee.
There are a number of effective formats for warranties:
30+ day money back 110% refund warranty.
Your consumer wishes to be assured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is simple, but so crucial.
You need actually to request their cash and take it!
Here’s where your checkout type can be found in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t want to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? Samcart Masked Domain
This tutorial gave you an overview of present best practices. I hope you enjoyed it. Additionally, it is essential to resolve the idea that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!
