Funnels can be complicated … really made complex, so complex that most people give up before they introduce their first real campaign. Samcart Online
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.Samcart Online
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Online
The general concept is that you can create a single websites with the best structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high costs for this guarantee:
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Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.Samcart Online
In fact, using Cartflows and your favorite WordPress page contractor (and even just Gutenberg).Samcart Online
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this specific order, you should:Samcart Online
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its capability to eliminate their discomfort or achieve their wanted condition Samcart Online
Action: provide the chance to purchase
The majority of sales funnels extend these steps throughout several pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly execute each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More information on each principle below (as well as a link to download the entire funnel!).Samcart Online
Get the whole funnel for free????
The totally free One Page Funnel has expired … But ensure you register, because I have big prepare for funnel contractors in the works quickly!
This easy (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each element.Samcart Online
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Some ideas:
Never ever lie … seriously – there are enough bad online marketers out there already.
Specify with your headings – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to watch an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be true. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the best mental weapon we need to encourage individuals.
There is a lot information out there that it is incredibly tough to understand which to trust.
Social evidence gives us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s most likely a winner.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Assurance
If they have actually made it this far, it suggests they’re almost prepared to purchase. Now you just require that last tiny touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.
Testimonials have revealed that your product has worked for others … however your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item warranty.
There are numerous successful formats for warranties:
30+ day money back 110% refund assurance.
Your customer wants to be reassured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is simple, but so essential.
You require in fact to request for their money and take it!
Here’s where your checkout type can be found in.
The primary goal of this step is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart Online
This tutorial gave you an introduction of present best practices. I hope you enjoyed it. Moreover, it’s important to eliminate the concept that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!
