Funnels can be complicated … actually made complex, so complicated that many people quit before they release their first real project. Samcart Optimizepress
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.Samcart Optimizepress
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Optimizepress
The general idea is that you can design a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on since Samcart has the ability to charge extremely high costs for this pledge:
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Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the price.Samcart Optimizepress
In fact, using Cartflows and your favorite WordPress page home builder (or even just Gutenberg).Samcart Optimizepress
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” model:
In this particular order, you must:Samcart Optimizepress
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your product and its capability to remove their discomfort or achieve their preferred condition Samcart Optimizepress
Action: provide the opportunity to purchase
A lot of sales funnels extend these actions across numerous pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly carry out each of these actions. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each idea below (as well as a link to download the entire funnel!).Samcart Optimizepress
Get the entire funnel totally free????
The free One Page Funnel has ended … But make sure you sign up, due to the fact that I have huge prepare for funnel contractors in the works soon!
This easy (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each component.Samcart Optimizepress
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there are enough crappy online marketers out there currently.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the very best mental weapon we have to persuade people.
There is a lot info out there that it is incredibly challenging to know which to trust.
Social evidence offers us a simple escape … if countless people have actually currently trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Bold Guarantee
If they have actually made it this far, it suggests they’re nearly prepared to buy. Now you just require that last tiny touch to make them purchase …
Which’s what a rock-solid item guarantee is everything about.
Reviews have shown that your product has worked for others … but your reader will naturally believe:
But what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with an item guarantee.
There are a number of successful formats for warranties:
30+ day refund 110% money back warranty.
Your customer wishes to be assured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is basic, however so important.
You require really to request their money and take it!
Here’s where your checkout kind is available in.
The main objective of this action is making the process as easy as possible for your users.
Do not request 40 data points that you do not require.
Don’t want to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next? Samcart Optimizepress
This guide gave you a summary of existing best practices. I hope you enjoyed it. Additionally, it’s important to resolve the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!