Funnels can be complicated … truly complicated, so complex that the majority of people give up prior to they launch their very first genuine campaign. Samcart Order Bump
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart Order Bump
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Order Bump
The general idea is that you can develop a single websites with the best structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart is able to charge very high prices for this guarantee:
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Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.Samcart Order Bump
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).Samcart Order Bump
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you should:Samcart Order Bump
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your item and its ability to eliminate their pain or achieve their wanted condition Samcart Order Bump
Action: provide the opportunity to buy
A lot of sales funnels extend these actions throughout several pages, procedures, emails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More details on each principle listed below (in addition to a link to download the whole funnel!).Samcart Order Bump
Get the entire funnel for free????
The totally free One Page Funnel has actually expired … However ensure you sign up, due to the fact that I have huge prepare for funnel builders in the works soon!
This easy (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each element.Samcart Order Bump
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Some suggestions:
Never lie … seriously – there are enough crappy online marketers out there already.
Be specific with your headlines – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be true. That’s where the next part comes in.
3. Consumer Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the best mental weapon we have to persuade individuals.
There is so much information out there that it is extremely challenging to know which to trust.
Social evidence provides us a simple escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re practically prepared to buy. Now you just require that last tiny touch to make them purchase …
Which’s what a rock-solid item assurance is everything about.
Testimonials have shown that your product has worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with a product warranty.
There are a number of effective formats for warranties:
30+ day refund 110% cash back warranty.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is simple, however so essential.
You need actually to ask for their cash and take it!
Here’s where your checkout form comes in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not need.
Don’t want to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart Order Bump
This guide gave you an overview of existing best practices. I hope you enjoyed it. Additionally, it is essential to dispel the idea that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!
