Funnels can be complicated … truly complicated, so complex that most people give up before they introduce their first real project. Samcart Order Forms
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.Samcart Order Forms
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Order Forms
The basic concept is that you can design a single websites with the right structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high costs for this pledge:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the cost.Samcart Order Forms
In fact, using Cartflows and your favorite WordPress page contractor (and even just Gutenberg).Samcart Order Forms
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this particular order, you need to:Samcart Order Forms
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its ability to eliminate their discomfort or attain their preferred condition Samcart Order Forms
Action: provide the opportunity to purchase
Many sales funnels extend these actions throughout multiple pages, procedures, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each idea below (along with a link to download the whole funnel!).Samcart Order Forms
Get the whole funnel for free????
The complimentary One Page Funnel has expired … However ensure you register, since I have big prepare for funnel home builders in the works quickly!
This easy (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each part.Samcart Order Forms
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and assistance in the rest of the page.
Never lie … seriously – there suffice lousy marketers out there currently.
Specify with your headlines – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next part is available in.
3. Customer Reviews in 2019 and beyond …
Clients are skeptical. Social proof is the best mental weapon we need to persuade individuals.
There is a lot information out there that it is incredibly tough to know which to trust.
Social evidence provides us an easy way out … if thousands of people have already trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re almost ready to purchase. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is all about.
Testimonials have revealed that your product has actually worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with an item guarantee.
There are numerous successful formats for service warranties:
30+ day money back 110% money back guarantee.
Your consumer wishes to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is easy, but so essential.
You need actually to ask for their money and take it!
Here’s where your checkout form is available in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Don’t wish to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next? Samcart Order Forms
This tutorial gave you a summary of present best practices. I hope you enjoyed it. Additionally, it’s important to eliminate the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!