Funnels can be made complex … actually made complex, so complex that many people quit before they introduce their first genuine project. Samcart Proof Integrations
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.Samcart Proof Integrations
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Proof Integrations
The basic concept is that you can create a single websites with the right structure to convert cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on because Samcart has the ability to charge incredibly high costs for this promise:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the rate.Samcart Proof Integrations
In fact, using Cartflows and your favorite WordPress page builder (or even just Gutenberg).Samcart Proof Integrations
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you should:Samcart Proof Integrations
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its ability to remove their discomfort or accomplish their wanted condition Samcart Proof Integrations
Action: provide the chance to buy
Most sales funnels extend these actions throughout several pages, processes, emails, and so on
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly execute each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More details on each concept below (as well as a link to download the entire funnel!).Samcart Proof Integrations
Get the whole funnel for free????
The totally free One Page Funnel has actually expired … But make certain you sign up, since I have huge plans for funnel home builders in the works quickly!
This basic (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each element.Samcart Proof Integrations
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Never lie … seriously – there are enough bad online marketers out there already.
Specify with your headlines – don’t just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to view an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next element comes in.
3. Client Testimonials in 2019 and beyond …
Clients are hesitant. Social proof is the very best mental weapon we need to persuade people.
There is so much details out there that it is extremely difficult to understand which to trust.
Social evidence offers us an easy way out … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they’ve made it this far, it implies they’re practically all set to purchase. Now you just need that last small touch to make them buy …
Which’s what a rock-solid item assurance is all about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item guarantee.
There are a number of successful formats for guarantees:
30+ day refund 110% refund warranty.
Your customer wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is simple, but so crucial.
You need really to ask for their money and take it!
Here’s where your checkout type can be found in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Don’t wish to ship anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next? Samcart Proof Integrations
This tutorial offered you an overview of current finest practices. I hope you enjoyed it. Moreover, it’s important to eliminate the concept that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!