Funnels can be complicated … really made complex, so complex that most people give up before they release their first real project. Samcart Sell Services
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.Samcart Sell Services
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Sell Services
The general concept is that you can create a single websites with the right structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on due to the fact that Samcart is able to charge extremely high rates for this guarantee:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the cost.Samcart Sell Services
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).Samcart Sell Services
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” design:
In this specific order, you must:Samcart Sell Services
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its ability to eliminate their pain or accomplish their wanted condition Samcart Sell Services
Action: provide the opportunity to buy
Most sales funnels extend these actions across numerous pages, processes, emails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More information on each principle listed below (as well as a link to download the entire funnel!).Samcart Sell Services
Get the whole funnel totally free????
The totally free One Page Funnel has ended … However ensure you sign up, due to the fact that I have big prepare for funnel home builders in the works soon!
This basic (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each component.Samcart Sell Services
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the remainder of the page.
Never lie … seriously – there suffice bad online marketers out there currently.
Specify with your headlines – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next element can be found in.
3. Customer Reviews in 2019 and beyond …
Customers are skeptical. Social proof is the very best psychological weapon we have to encourage people.
There is so much information out there that it is incredibly hard to understand which to trust.
Social proof provides us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Assurance
If they’ve made it this far, it implies they’re almost all set to purchase. Now you simply require that last tiny touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.
Reviews have revealed that your product has worked for others … but your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with a product guarantee.
There are several effective formats for service warranties:
30+ day refund 110% money back guarantee.
Your customer wants to be assured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is easy, but so crucial.
You need really to request for their money and take it!
Here’s where your checkout kind can be found in.
The main objective of this action is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to ship anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart Sell Services
This guide provided you an overview of existing finest practices. I hope you enjoyed it. Additionally, it is essential to dispel the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!