Funnels can be made complex … truly made complex, so complicated that many people quit before they release their very first genuine project. Samcart Stock Price
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart Stock Price
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Stock Price
The basic concept is that you can create a single web page with the best structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart has the ability to charge extremely high rates for this pledge:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Samcart Stock Price
In fact, using Cartflows and your favorite WordPress page contractor (and even just Gutenberg).Samcart Stock Price
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” design:
In this particular order, you need to:Samcart Stock Price
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your item and its ability to remove their pain or accomplish their preferred condition Samcart Stock Price
Action: provide the chance to purchase
The majority of sales funnels extend these steps across several pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly carry out each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More details on each concept below (as well as a link to download the whole funnel!).Samcart Stock Price
Get the whole funnel totally free????
The complimentary One Page Funnel has ended … However make certain you sign up, due to the fact that I have big plans for funnel contractors in the works quickly!
This simple (however efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each component.Samcart Stock Price
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and assistance in the rest of the page.
Never ever lie … seriously – there are enough crappy marketers out there currently.
Specify with your headlines – don’t simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be true. That’s where the next component is available in.
3. Consumer Reviews in 2019 and beyond …
Customers are hesitant. Social evidence is the best psychological weapon we have to persuade people.
There is a lot information out there that it is exceptionally tough to know which to trust.
Social evidence offers us a simple escape … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Warranty
If they have actually made it this far, it means they’re almost all set to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.
Reviews have revealed that your item has worked for others … however your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product guarantee.
There are numerous successful formats for guarantees:
30+ day refund 110% money back warranty.
Your customer wants to be assured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is simple, however so important.
You require in fact to ask for their cash and take it!
Here’s where your checkout form comes in.
The primary goal of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t want to deliver anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next? Samcart Stock Price
This guide provided you a summary of current best practices. I hope you enjoyed it. In addition, it is essential to eliminate the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!