Funnels can be complicated … actually made complex, so complicated that most people give up prior to they introduce their first real project. Samcart Stock
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.Samcart Stock
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Stock
The general concept is that you can create a single web page with the right structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it absolutely caught on due to the fact that Samcart is able to charge very high prices for this pledge:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Samcart Stock
In fact, using Cartflows and your preferred WordPress page contractor (and even just Gutenberg).Samcart Stock
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” design:
In this particular order, you must:Samcart Stock
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its ability to remove their pain or attain their wanted condition Samcart Stock
Action: provide the opportunity to buy
The majority of sales funnels extend these actions throughout several pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly carry out each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each idea below (along with a link to download the whole funnel!).Samcart Stock
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … However make certain you register, because I have big plans for funnel home builders in the works soon!
This easy (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each part.Samcart Stock
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and support in the rest of the page.
Never lie … seriously – there are enough bad online marketers out there already.
Be specific with your headings – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too great to be real. That’s where the next component is available in.
3. Client Testimonials in 2019 and beyond …
Consumers are hesitant. Social evidence is the very best mental weapon we need to persuade people.
There is so much info out there that it is exceptionally tough to understand which to trust.
Social proof gives us an easy way out … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Warranty
If they have actually made it this far, it means they’re almost ready to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product assurance.
There are numerous effective formats for guarantees:
30+ day refund 110% cash back guarantee.
Your customer wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is basic, however so important.
You need actually to request their money and take it!
Here’s where your checkout kind comes in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not require.
Do not want to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Samcart Stock
This tutorial offered you an overview of present finest practices. I hope you enjoyed it. In addition, it’s important to resolve the concept that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!