Funnels can be complicated … truly complicated, so complex that the majority of people give up before they introduce their very first real project. Samcart Templates
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s begin.Samcart Templates
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Templates
The basic concept is that you can create a single web page with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on since Samcart is able to charge exceptionally high costs for this pledge:
Samcart provides you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the rate.Samcart Templates
In fact, utilizing Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).Samcart Templates
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this specific order, you should:Samcart Templates
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its capability to remove their discomfort or attain their desired condition Samcart Templates
Action: give them the chance to buy
Most sales funnels extend these actions throughout multiple pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More details on each concept listed below (along with a link to download the whole funnel!).Samcart Templates
Get the entire funnel for free????
The complimentary One Page Funnel has expired … But make sure you register, because I have big prepare for funnel home builders in the works quickly!
This basic (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each part.Samcart Templates
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and assistance in the rest of the page.
Never lie … seriously – there suffice bad marketers out there already.
Be specific with your headlines – don’t simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to view an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next component can be found in.
3. Customer Testimonials in 2019 and beyond …
Clients are doubtful. Social proof is the best mental weapon we have to persuade people.
There is a lot info out there that it is exceptionally challenging to understand which to trust.
Social proof gives us a simple escape … if thousands of people have actually currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they’ve made it this far, it means they’re practically all set to purchase. Now you just need that last tiny touch to make them buy …
And that’s what a rock-solid item warranty is all about.
Testimonials have actually revealed that your item has actually worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with an item guarantee.
There are numerous successful formats for guarantees:
30+ day money back 110% refund warranty.
Your consumer wants to be reassured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, but so essential.
You need actually to request for their cash and take it!
Here’s where your checkout form is available in.
The main objective of this action is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t wish to ship anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next? Samcart Templates
This guide gave you a summary of existing best practices. I hope you enjoyed it. Moreover, it is very important to resolve the idea that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!