Funnels can be made complex … truly made complex, so complex that most people give up before they launch their first real campaign. Samcart Templts
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart Templts
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Templts
The basic concept is that you can develop a single websites with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high prices for this guarantee:
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Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a portion of the cost.Samcart Templts
In fact, utilizing Cartflows and your preferred WordPress page home builder (or even just Gutenberg).Samcart Templts
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” design:
In this particular order, you need to:Samcart Templts
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your product and its ability to remove their pain or attain their desired condition Samcart Templts
Action: give them the chance to buy
A lot of sales funnels extend these steps throughout multiple pages, processes, e-mails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More details on each principle below (along with a link to download the entire funnel!).Samcart Templts
Get the whole funnel totally free????
The complimentary One Page Funnel has actually ended … However ensure you register, due to the fact that I have huge plans for funnel builders in the works quickly!
This easy (but efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each component.Samcart Templts
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
Never ever lie … seriously – there suffice crappy marketers out there currently.
Specify with your headings – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be real. That’s where the next component comes in.
3. Client Reviews in 2019 and beyond …
Customers are doubtful. Social proof is the very best psychological weapon we need to persuade individuals.
There is so much information out there that it is incredibly tough to understand which to trust.
Social proof gives us an easy way out … if countless individuals have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Assurance
If they have actually made it this far, it indicates they’re practically all set to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.
Testimonials have actually revealed that your product has worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with an item warranty.
There are numerous effective formats for service warranties:
30+ day refund 110% refund assurance.
Your customer wants to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is simple, however so important.
You require in fact to request their cash and take it!
Here’s where your checkout form can be found in.
The primary objective of this step is making the process as simple as possible for your users.
Do not request for 40 information points that you do not require.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next? Samcart Templts
This guide offered you an introduction of existing best practices. I hope you enjoyed it. Moreover, it’s important to eliminate the idea that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!
