Funnels can be made complex … truly made complex, so complicated that the majority of people quit before they launch their first genuine campaign. Samcart Today Leadpages
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s start.Samcart Today Leadpages
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Today Leadpages
The general idea is that you can design a single websites with the best structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it absolutely caught on since Samcart is able to charge exceptionally high prices for this guarantee:
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Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the rate.Samcart Today Leadpages
In fact, using Cartflows and your favorite WordPress page builder (or perhaps simply Gutenberg).Samcart Today Leadpages
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” model:
In this specific order, you should:Samcart Today Leadpages
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your product and its ability to eliminate their pain or achieve their preferred condition Samcart Today Leadpages
Action: give them the opportunity to purchase
Many sales funnels extend these actions throughout several pages, processes, e-mails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly perform each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More information on each principle listed below (as well as a link to download the whole funnel!).Samcart Today Leadpages
Get the entire funnel totally free????
The totally free One Page Funnel has expired … But make certain you sign up, since I have huge prepare for funnel home builders in the works quickly!
This easy (but reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each element.Samcart Today Leadpages
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
Some suggestions:
Never lie … seriously – there suffice lousy marketers out there already.
Specify with your headlines – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too good to be true. That’s where the next part is available in.
3. Consumer Reviews in 2019 and beyond …
Clients are hesitant. Social proof is the best mental weapon we have to persuade individuals.
There is a lot info out there that it is extremely tough to know which to trust.
Social proof provides us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Bold Guarantee
If they have actually made it this far, it implies they’re almost prepared to buy. Now you simply require that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is all about.
Testimonials have shown that your item has worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item assurance.
There are numerous effective formats for guarantees:
30+ day refund 110% cash back guarantee.
Your customer wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is basic, however so important.
You require actually to request for their money and take it!
Here’s where your checkout kind can be found in.
The primary goal of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not need.
Don’t wish to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart Today Leadpages
This tutorial gave you a summary of present finest practices. I hope you enjoyed it. Furthermore, it is essential to dispel the concept that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!
