Funnels can be made complex … truly made complex, so complicated that most people quit before they introduce their very first genuine project. Samcart Upgrade
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s begin.Samcart Upgrade
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Upgrade
The basic idea is that you can design a single websites with the right structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart is able to charge very high rates for this promise:
Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the rate.Samcart Upgrade
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).Samcart Upgrade
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” model:
In this particular order, you should:Samcart Upgrade
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its ability to remove their pain or accomplish their preferred condition Samcart Upgrade
Action: provide the opportunity to purchase
The majority of sales funnels extend these steps throughout several pages, procedures, emails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each idea below (along with a link to download the entire funnel!).Samcart Upgrade
Get the whole funnel totally free????
The free One Page Funnel has actually ended … However make certain you register, because I have big plans for funnel contractors in the works soon!
This easy (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each part.Samcart Upgrade
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
Never lie … seriously – there are enough lousy online marketers out there already.
Be specific with your headlines – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the best mental weapon we need to convince people.
There is so much info out there that it is exceptionally challenging to understand which to trust.
Social proof gives us a simple escape … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Bold Assurance
If they’ve made it this far, it means they’re almost all set to purchase. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.
Reviews have actually shown that your item has worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item assurance.
There are a number of effective formats for guarantees:
30+ day money back 110% refund guarantee.
Your customer wants to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is simple, however so important.
You need really to request for their money and take it!
Here’s where your checkout kind can be found in.
The primary objective of this action is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not require.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart Upgrade
This guide provided you a summary of current best practices. I hope you enjoyed it. Moreover, it’s important to dispel the concept that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!