Funnels can be made complex … truly made complex, so complicated that many people quit prior to they introduce their first genuine campaign. Samcart Vs Woocommerce
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get started.Samcart Vs Woocommerce
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Vs Woocommerce
The basic concept is that you can design a single websites with the right structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it certainly caught on due to the fact that Samcart is able to charge extremely high rates for this pledge:
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Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the price.Samcart Vs Woocommerce
In fact, using Cartflows and your favorite WordPress page contractor (and even just Gutenberg).Samcart Vs Woocommerce
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s known as the “AIDA” model:
In this particular order, you should:Samcart Vs Woocommerce
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your item and its capability to remove their discomfort or accomplish their wanted condition Samcart Vs Woocommerce
Action: give them the opportunity to buy
Many sales funnels extend these steps throughout multiple pages, procedures, emails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly execute each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More information on each idea below (along with a link to download the entire funnel!).Samcart Vs Woocommerce
Get the entire funnel for free????
The free One Page Funnel has actually expired … However make certain you register, due to the fact that I have big plans for funnel builders in the works quickly!
This simple (however effective) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each element.Samcart Vs Woocommerce
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
Some suggestions:
Never ever lie … seriously – there are enough lousy online marketers out there currently.
Specify with your headings – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be real. That’s where the next component comes in.
3. Customer Testimonials in 2019 and beyond …
Consumers are skeptical. Social evidence is the best mental weapon we have to encourage people.
There is so much details out there that it is incredibly difficult to know which to trust.
Social proof provides us a simple way out … if thousands of people have actually already trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re almost prepared to purchase. Now you simply require that last small touch to make them buy …
Which’s what a rock-solid item assurance is all about.
Reviews have actually revealed that your item has worked for others … but your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with an item warranty.
There are a number of effective formats for warranties:
30+ day cash back 110% cash back warranty.
Your client wishes to be reassured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is simple, but so essential.
You need actually to request for their cash and take it!
Here’s where your checkout type can be found in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not require.
Do not want to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next? Samcart Vs Woocommerce
This guide offered you a summary of present best practices. I hope you enjoyed it. Furthermore, it’s important to resolve the concept that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!