Funnels can be complicated … truly complicated, so complicated that many people give up before they introduce their very first real project. Samcart Website Examples
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart Website Examples
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Website Examples
The general idea is that you can create a single websites with the right structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart is able to charge very high costs for this promise:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.Samcart Website Examples
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even simply Gutenberg).Samcart Website Examples
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” model:
In this particular order, you must:Samcart Website Examples
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its ability to eliminate their pain or achieve their preferred condition Samcart Website Examples
Action: give them the chance to buy
Many sales funnels extend these steps throughout numerous pages, processes, emails, and so on
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly perform each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More details on each idea listed below (in addition to a link to download the whole funnel!).Samcart Website Examples
Get the entire funnel for free????
The complimentary One Page Funnel has actually expired … But ensure you sign up, because I have huge prepare for funnel builders in the works quickly!
This simple (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each element.Samcart Website Examples
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there are enough lousy online marketers out there currently.
Be specific with your headings – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be real. That’s where the next part comes in.
3. Customer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the best psychological weapon we have to encourage people.
There is so much info out there that it is extremely difficult to know which to trust.
Social proof gives us an easy way out … if countless people have already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they have actually made it this far, it suggests they’re practically ready to buy. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is all about.
Reviews have actually shown that your item has actually worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with an item assurance.
There are numerous successful formats for warranties:
30+ day money back 110% refund assurance.
Your client wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is simple, but so essential.
You require really to request for their money and take it!
Here’s where your checkout kind comes in.
The main goal of this step is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to deliver anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next? Samcart Website Examples
This guide offered you a summary of existing finest practices. I hope you enjoyed it. Moreover, it is very important to resolve the concept that a specific tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!