Funnels can be complicated … truly made complex, so complicated that most people give up before they launch their first genuine campaign. Samcart With Teachable
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.Samcart With Teachable
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart With Teachable
The general concept is that you can develop a single web page with the best structure to transform cold traffic into customers …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart has the ability to charge incredibly high costs for this pledge:
Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.Samcart With Teachable
In fact, using Cartflows and your favorite WordPress page builder (or even just Gutenberg).Samcart With Teachable
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this specific order, you need to:Samcart With Teachable
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its ability to eliminate their pain or attain their preferred condition Samcart With Teachable
Action: provide the opportunity to purchase
The majority of sales funnels extend these steps across multiple pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly perform each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More information on each concept listed below (along with a link to download the entire funnel!).Samcart With Teachable
Get the entire funnel for free????
The free One Page Funnel has actually ended … But ensure you sign up, due to the fact that I have huge plans for funnel builders in the works soon!
This easy (but efficient) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each part.Samcart With Teachable
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there are enough lousy online marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be real. That’s where the next part is available in.
3. Client Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the very best psychological weapon we have to persuade people.
There is so much information out there that it is extremely difficult to know which to trust.
Social proof provides us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Vibrant Assurance
If they’ve made it this far, it means they’re practically all set to buy. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid item warranty is all about.
Testimonials have actually shown that your item has worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product guarantee.
There are a number of successful formats for warranties:
30+ day money back 110% cash back warranty.
Your client wishes to be reassured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, however so essential.
You need in fact to request for their money and take it!
Here’s where your checkout kind comes in.
The primary goal of this action is making the process as easy as possible for your users.
Do not request 40 information points that you do not require.
Don’t want to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next? Samcart With Teachable
This guide offered you a summary of current finest practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the idea that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!