Funnels can be made complex … actually complicated, so complex that the majority of people quit before they release their very first real campaign. Sendowl Vs Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Sendowl Vs Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Sendowl Vs Samcart
The basic idea is that you can develop a single web page with the best structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart has the ability to charge exceptionally high prices for this pledge:
Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the cost.Sendowl Vs Samcart
In fact, utilizing Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).Sendowl Vs Samcart
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you should:Sendowl Vs Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its ability to eliminate their pain or accomplish their desired condition Sendowl Vs Samcart
Action: provide the chance to buy
A lot of sales funnels extend these steps across numerous pages, processes, emails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly perform each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea below (along with a link to download the whole funnel!).Sendowl Vs Samcart
Get the entire funnel free of charge????
The totally free One Page Funnel has expired … However ensure you register, because I have big prepare for funnel home builders in the works soon!
This basic (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a peek at each component.Sendowl Vs Samcart
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
Never lie … seriously – there suffice bad marketers out there currently.
Be specific with your headings – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be true. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond …
Clients are hesitant. Social evidence is the best psychological weapon we have to convince individuals.
There is so much information out there that it is incredibly challenging to understand which to trust.
Social evidence offers us an easy escape … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they have actually made it this far, it implies they’re almost ready to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Testimonials have shown that your product has worked for others … but your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with an item guarantee.
There are a number of successful formats for guarantees:
30+ day refund 110% cash back guarantee.
Your customer wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is simple, however so essential.
You require in fact to request for their money and take it!
Here’s where your checkout kind comes in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Sendowl Vs Samcart
This tutorial offered you an overview of present best practices. I hope you enjoyed it. Moreover, it is very important to dispel the concept that a specific tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!