Funnels can be made complex … truly complicated, so complex that most people give up prior to they introduce their very first real campaign. Shopify Vs Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s start.Shopify Vs Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Shopify Vs Samcart
The general idea is that you can create a single web page with the right structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart is able to charge exceptionally high costs for this promise:
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Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the price.Shopify Vs Samcart
In fact, using Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).Shopify Vs Samcart
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” model:
In this particular order, you should:Shopify Vs Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your item and its ability to eliminate their discomfort or accomplish their wanted condition Shopify Vs Samcart
Action: provide the chance to purchase
Many sales funnels extend these actions across multiple pages, processes, emails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More information on each concept below (as well as a link to download the whole funnel!).Shopify Vs Samcart
Get the entire funnel free of charge????
The complimentary One Page Funnel has ended … But ensure you sign up, due to the fact that I have huge plans for funnel builders in the works soon!
This simple (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each component.Shopify Vs Samcart
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Some tips:
Never ever lie … seriously – there are enough bad marketers out there already.
Specify with your headlines – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next part is available in.
3. Client Reviews in 2019 and beyond …
Consumers are hesitant. Social proof is the best psychological weapon we need to convince people.
There is a lot details out there that it is extremely challenging to know which to trust.
Social proof provides us a simple way out … if thousands of people have actually currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Warranty
If they have actually made it this far, it indicates they’re nearly prepared to purchase. Now you just require that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is all about.
Testimonials have shown that your item has actually worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item warranty.
There are a number of effective formats for guarantees:
30+ day cash back 110% refund assurance.
Your customer wants to be reassured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is easy, however so essential.
You need in fact to request for their money and take it!
Here’s where your checkout kind is available in.
The primary objective of this action is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not need.
Don’t want to deliver anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Shopify Vs Samcart
This tutorial offered you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it’s important to resolve the concept that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!